Results

Built to create measurable outcomes.

What the systems actually did, in the words of the businesses we built them for.

Lead reactivation · Dental services

Revenue they had already written off.

13,000old leads worked through a database the client had written off.Dental services
£333Krecovered back into pipeline, with no extra spend on lead acquisition.Dental services

The database was static. Nixel prioritised what was still commercially viable, re-engaged it across the channels that suited each segment, qualified the replies and handed the real opportunities back to the sales team.

In their words

The businesses who ran the systems.

We had thousands of old leads sitting in our CRM that the team had stopped following up with. Nixel helped us identify which ones were still worth pursuing and brought qualified opportunities back into our pipeline.
Daniel CarterManaging Director · RecruitmentHow we worked together: Dormant lead analysis, AI reactivation, qualification and pipeline recovery.
The biggest surprise was how much opportunity was already sitting inside our database. Instead of spending more on new leads, Nixel helped us re-engage old enquiries and turn previous conversations back into real revenue opportunities.
Sarah MitchellSales Director · PropertyHow we worked together: Lead prioritisation, multi-channel reactivation, AI follow-up and qualification.
I honestly don’t even know how they did it. We had leads sitting there for months that we thought were gone, and suddenly we were getting real conversations and opportunities back into the pipeline. It felt like finding revenue we’d already written off.
James WalkerFounder · Professional ServicesHow we worked together: Database intelligence, dormant lead reactivation, AI follow-up, qualification and opportunity recovery.
Nixel worked through more than 13,000 leads in our database that we had effectively written off. Their system identified, prioritised and re-engaged the opportunities still worth pursuing. We recovered more than a quarter of a million pounds back into our pipeline without spending more on lead acquisition.
Sarah CampbellCEO · Dental ServicesHow we worked together: AI database intelligence, lead prioritisation, multi-channel reactivation, qualification and pipeline recovery.

Named case studies

We publish work once the client has approved the detail.

Outcomes are not published before they are measured and permitted. Until then we would rather show you a system running than a number you cannot check. We can walk you through the working builds on a call.

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